Interviews

Best New Talent
Awards Online Magazine 2004

WADE ROBSON: What’s his story?

   By age three, he was memorizing the dance moves of MTV music videos. By age five he was monopolizing local competitions and winning his way to a Michael Jackson concert. By the time he was nine, he had appeared in three hit MTV videos, catapulting him into Academy Awards performances, television appearances, rap albums, teaching dance classes, acting roles in major motion pictures, choreography, music writing and production.

   By age 18, Wade Robson, of MTV's hit Wade Robson Project, was producing entire stage shows for Britney Spears, choreographing her every move, remixing the music, directing the video segments and designing the sets. He even appeared with Britney in her first Pepsi commercial and produced the jingle and co-directed the second.

   He's also worked for N'SYNC, having masterminded the band's 2001 MTV Music Awards performance, 2001 Pop Odyssey Tour, 2000 Billboard Music Awards performance and 2000 No Strings Attached Tour. Mandy Moore, Pink, Usher, Tyrese, Youngstown, IMX, Mya and Dream are among the many other artists who have also been inspired and coached by Wade Robson in his young dance career.

   He's only 21. What's next? And what advice does he have for dancers aspiring to the industry? BNT recently had the opportunity to interview Wade and found out.

What is your earliest memory of being inspired by dance?
  When I was about three, I remember watching Michael Jackson's "Thriller" video and even though the monsters scared me I was mesmerized by his body movement. From then on I watched the video over and over and my body just started moving.

Having appeared in three hit MTV music videos by age nine, you became a professional long before most people reach amateur status. How did you achieve your big break? What was your secret to success? What classes did you take? What specific kind of training did you pursue?
  My mom saw that I could imitate Michael (Jackson) so she entered me in talent competitions throughout (my native) Australia and made me costumes that resembled Michael's. In one competition, the prize was to go to Michael's concert, and I won. And when I got to the concert, Michael invited me on stage to dance with him. When the concert was over, Michael had walked off, but I was still dancing in the middle of the stage, and he had to come and drag me off. From there we stayed in touch with Michael and eventually moved to California.
  I have never really taken any dance classes; I learned everything from watching music videos. As far as my secret? I don't feel I have any secret -- just drive and determination. Once I started dancing I knew that I never wanted to stop. From there I started dreaming of bigger things, and I would actually set a timeline for them to be reached.

Was it difficult to be a kid in a world of adult professionals? What obstacles did you hit, and how did you overcome them?
  Of course. A lot of people would look at me and think, 'I am not going to take directions from this kid.' Especially when I was tour director for Britney (Spears) and N'SYNC. I was only 18 years old and most of the crewmembers were old enough to be my parents. The first couple of days were especially difficult because I had to prove to hundreds of people that I knew what I was doing and that I was not an average 18 year old. But by the third day I had earned everyone's respect and the show turned out to be amazing.

Who is your idol? Who inspires you with their own dance abilities and techniques?
  Most of my idols are deceased. But I still 'til this day watch their movies for inspiration: Fred Astaire, Gene Kelly, Donald O'Conner, Bob Fosse, and of course Michael Jackson.

You have choreographed for immensely popular artists including Britney Spears, Mandy Moore, Pink, Usher, Tyrese, Youngstown, IMX, Mya and Dream. How do you go about choreographing and developing a dance style for each individual performer?
  I make it a point to get to know the artist first. I'll sit and talk to them and see where they are in their life at that moment. Then, I listen to their music, close my eyes and visions just pop in my head. I collaborate with the artist very closely because it has to be a concept that they will feel and perform comfortably.

Where did you get the idea for your hit MTV show, the Wade Robson Project?
  Being in the dance world I have seen how hard it is to make it, and there are more dancers who struggle rather than work. So I thought it would be great to have a show that wasn't cheesy, but really looked for that raw talent and helped true dancers make their dreams come true.

What was it about Tyler Banks that captured him the win?
  I think that Tyler had a different dance style but also his corky personality won the viewers over. A lot of dancers are amazing, but when they get on stage they are so serious and they have no personality. Tyler had it. He smiled and made jokes and made the audience feel comfortable.

Beyond your talents as a dancer and choreographer, you have aspirations for writing and directing feature films. In particular, you'd like to bring back the movie musical for good. How are you pursuing these goals? We've heard a movie musical for Disney and a short film produced by Danny DeVito's Jersey Films are already in the works?
 I am working on the script for my first musical with Disney right now. I always have about four different things going on at the same time, but my focus right now is writing and directing musicals.

What classes do you feel are absolutely necessary for a dancer who wants to have a career in music videos?
 I believe that as many classes as you can take the better. It is better to master all styles of dance -- ballet, jazz, tap, salsa, musical theatre, swing and hip hop. Learning all different styles will help you in the end. Combining all of the styles will make you unique, and in the dance world that will always be a plus.

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